Twitter has currently over 330 million monthly users including 100 million daily active users who send 500 million tweets every 24 hours. Twitter is a social platform used to get the latest news and trends from around the world. Businesses can take advantage of Twitter advertisements to gain more followers for brand awareness, to drive people to their website, and to generate leads!
Twitter Ads can be run strictly to gain more followers and to build a community base online. Followers have a chance to engage with a business and vice versa. Twitter followers cannot only share a businesses’ content with their friends, but they can also make purchases online. A small business study was conducted in 2014, which found that Twitter followers could help achieve substantial sales and reach for a business.
Once an account starts to gain more followers, it is essential that the business engage with them. Some of the popular ways to engage with an audience is to ask open-ended questions that can lead to a conversation. Another way to interact with followers is to post about real time trends so that followers have something to relate to. New Belgium Brewing Company did an excellent job of creating an ad during “Shark Week” to capture more followers and become a part of the conversation.
Twitter allows businesses to reach a specific audience tailored to a target demographic. When it comes to Twitter Ads, target people by location, gender, keywords, followers, interest, behaviors and more! Location can be broken down by country, state, and postal code. This allows even small local businesses to take advantage of advertisements to reach their target audience.
Another feature advertisers need to take advantage of is to add keywords. Twitter allows advertisers to add keywords to target searches or users that may need your product or service. For example, a local coffee shop could target ads specifically to people that are tweeting about coffee. Twitter allows advertisers to add broad match, phrase match, negative unordered match, and negative phrase match keywords. The keyword match type is very similar to the types of keywords used for a SEM Campaign.
Another Twitter ads feature that must not be overlooked is the Add Followers feature. This feature allows a business to add followers that may be interested in its products or services. Advertisers may also add competitors’ twitter handles to try to reach their following.
At the end of the day what do all businesses want to achieve from ads? LEADS! Twitter allows businesses to add a Lead Generation Card to a promoted tweet, which allows users to share their contact information so a business can connect with them later. Getting an email address from a potential consumer can help with the success of an email marketing campaign. In order to get an email address from a consumer, the business must first make engaging content or do an exclusive offer to make people feel special.
Twitter, like many other social media platforms, lets businesses run advertisements to reach an audience likely to have an interest in their business. It is important that businesses take advantage of Twitter ads as they are an easy way to increase brand awareness while also generating more leads and driving traffic to their website.
Fill in the Form Below & Tell Us How We Can Serve You
We don't just focus on meeting our clients' needs, but we strive hard to delight them with excellent results! Our client feedback reflects this effort of ours. Once you team up with us, we've the belief that you too will speak highly of the Doodle Digital team.
I wholeheartedly appreciate Doodle Digital. They have made the outsourcing process for our design needs cost-effective and pain-free. They truly are your best partner from beginning to end of your project.
Our amazing brand logo was created by Doodle Digital’s graphic artists. They brought to life our company’s vision for the logo the exact way we wanted. They can do the same for you too.
I was very impressed with the level of professionalism, commitment and attention-to-detail the team gave to me when designing my marketing folder. I am extremely happy with your services. Thank you.
I want to give a shout out to this team that knows what it does very well. I started affiliate marketing as a side hustle and I am currently making over 10 grand a month with their proper directions. Now I'm doing this full-time and planning to continue working with this team for the rest of my life.
I have worked with Doodle Digital for around two years and learned a lot about niche marketing. They are truly the most reliable, practical, and result-driven agency that can teach you how to make good money with little investment. A good shout out to the team!
I always wanted to make some extra money. The Amazon Associates program seemed to be the perfect opportunity for me. I've been involved in it for a few years now and my earnings have been increasing every month! Thanks to Doodle Digital for showing me the way to shine in niche marketing.
They always walked the extra mile to improve our site performance and we were very pleased with the outcomes. The team was professional, understanding, and easy to communicate with. We will surely call them for our next project.
We were getting a good response to our site soon after we launched it, but we didn’t know what to do next. Thanks to Doodle Digital, their expert yet affordable guidance has helped us make a strong presence in our target market. You can definitely hire this creative agency.
I worked with a few SEO companies before but none of them were able to generate leads that I wanted. When I got in touch with this company, I immediately realized their level of expertise and decided to work with them. Now I am enjoying dramatic increases in site traffic and revenue and all the credit goes to team Doodle Digital. Wishing you good luck!
What I like most about working with this great team is that I can work very closely with them and communicate my needs without any difficulty. The project comes out fine every time and I am not planning to look for another content agency anytime soon.
Your submission has been received!Doodle Digital